TED Talks are watched and revered by millions of people around the world. The reason? They talk about exceptional people and exceptional ideas worth spreading.
One reason why the videos are so visually appealing is because they are shot (and edited) under proven and extremely stringent guidelines.
This year’s TEDxGateway Women event posed some real technical challenges during the video production and live streaming. April Broadcast executed this in true Indian style ‘jugaad’ (unconventional innovation) using its flagship product, AB-Live.
The success of this project prompted Studio Systems, India’s leading Broadcast magazine to feature it as one of the articles mentioned on the Cover of the latest issue. The article appears online here (pdf).